It evoked memories of the line that wrapped around Reynolda Theater in 1970 when “Love Story” premiered. Some likened it to the recent openings of Krispy Kreme and Chick-fil-A in Clemmons.

Regardless of the comparison, the 8 a.m. opening of the 10th annual Christmas Treasures Sale drew a crowd on Saturday morning that wrapped around Clemmons Moravian Church’s fellowship hall.

Officially, 110 people were standing in line. That number is rigidly accurate because former pastor Ray Burke stood by the door with a hand counter clicking the numbers that swarmed in. Last year there were 87 waiting. Women came with tote bags and boxes. Some came with their husbands to haul away the heavy stuff.

Faith Harris of Advance was first in line. She said she comes every year and arrived at 6:30 a.m. to stake out her spot by the front door.

The sale features “gently used” Christmas items at prices a small fraction of their original prices and it has quickly established itself among the local fun experiences of the Christmas season. Proceeds go to the Clemmons Food Pantry and to the church’s building fund.